"There is no excellent beauty that hath not some strangeness in the proportion. And it is this strangeness that makes beauties what they are, and someone like Cheryl Cole a good looking girl." The words of Alexandra Shulman a mere 2 months prior to Mrs. Cole's Vogue cover debut. A major "Oops" on Shulman's part is my guess and it is clear the accompanying article from this month's issue does all in its power to flatter and fawn over Cole. Presumably to compensate for that silly blunder of dissing the UK's sweetheart. Consider Vogue's latest description of Cheryl: "..And there is a few nicks in her black opaque tights, which underline just how very young she is. And - perversely - how classically, epically shockingly beautiful she is as opposed to just plain old TV - star pretty." (hmmm just a tad too much Vogue, yes?)
Like many others, Cheryl Cole's Vogue cover irritated me. Cheryl is after all LOOK mag fodder and no amount of Herve Leger and Balmain (her new fave designer, don'cha know?) will change this (..well if anything clingy Herve Leger party dresses add to her appeal for gossip weeklies.) I've no major problem with Cheryl. She is what she is - a popstar, a reality TV judge, a pretty face - but style icon? You've got to be kidding.
Perhaps, choosing Cole was Vogue's rather dubious attempt to appear young and cool and in touch with the zeitgeist. But, if this was the aim, then Vogue has only succeeded in alienating much of its intended readership even further. Where Vogue Paris has Lara Stone and Vanessa Paradis, Vogue UK has Cheryl Cole. Spot the difference?
Cheryl Cole isn't setting trends and although, she is certainly blessed with good looks, I for one don't find hers a fascinating face.
My main gripe is Vogue's pathetic jumping on the bandwagon. Fashion magazines are supposed to inspire, introducing us to new faces not splashing over exposed, essentially dull popstars on the cover with the frankly laughable tagline "Cheryl Cole: The story we all want to know"...ehh like who exactly wants to know? Besides I probably read it in HEAT already. 
Vogue seem to think we care about how her style has "evolved". And what style is this again? If you happened to catch Cheryl on The X Factor, all dimples and big hair twinkling in spangly floor length gowns and glowing in rainbow bright mini dresses, you might have thought to yourself, like I did: "Ahh my eyes! Too much!!!"
This notion that you can throw on an uber - glamorous, designer dress and be a style icon bothers me immensely and the fact that Vogue promotes this so shamelessly with Cole and her obvious lack of real style, should be another "Oops" moment for Shulman.
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